‘In the 1990s managers will be judged on their ability to identify, cultivate, and exploit the core competencies that make growth possible – indeed, they’ll have to rethink the...
The growth of the internet has opened up multiple avenues for new ventures to enhance their business offerings and increase revenue from online channels. Web-to-print is one of the...
In 2005, hotels in America generated $100 billion in profits, mostly from the food services sector. Luxury hotels also did brisk business, and smaller hotels too brought in additional...
For Academic writing, making a quality essay topic or topic for essay that can capture attention and maintain a high level of energy depends on the individual’s interest and...
Promotional products and advertising specialties are items that are used to endorse a product, service or company agenda and can include executive and business gifts, event giveaways, awards and...
There is virtually no limit to the types of marketing strategies that an entrepreneur has at his disposal. And through the years, with new concepts and designs being discovered...
Technical writers at the start of their careers often find themselves confused as to what constitutes technical writing in the first place. There are many different applications for the...
If you work in marketing communications, you’ve probably seen this scenario a dozen times: A harried sales guy, shirts-sleeves rolled up to the elbow, storms into your cubicle. “I...
In the modern world we take for granted the availability of innumerable sources providing accurate measurements of time. Telling current time is so readily available that we have lost...
Many professionals in sales and marketing today have been charmed and persuaded to believe that success in today’s hyper-competitive business climate is predicated by how many digitized B2B or...