How HubSpot

A few months ago during INBOUND 2017, we launched a complete redesign of HubSpot’s website pricing page. Not because it hadn’t been redesigned in a few years (it hadn’t), but ...

What is Deep Learning? Here

The machines are here. You may have heard rumors about artificial intelligence (AI) potentially taking over our jobs. And the question is: Should you be concerned? In my opinion, we should be ...

How to Create a YouTube Channel

If you’re reading this article, then I probably don’t need to tell you that video content accounts for over 74% of all online traffic, or that over five billion YouTube videos are ...

How to Get Paid Without Spending a Dime [Free Invoice Template Generator]

As marketers, we think a lot about what it means to deliver a consistent, on-brand experience across all of our different channels. We recognize the importance of this unification, as it helps to ...

The 6 Biggest Marketing Lessons HubSpot Learned in 2017

One of the big themes for me in 2017 was what it means for marketers to do the right thing. Outbound marketing that relies on spamming, irrelevant advertising, and other tactics that are almost ...

Personal Branding: The Ultimate A to Z Guide

When you’re looking for a job, you should expect to be Googled. When you’re trying to land a speaking engagement for a big industry event, you should expect to be Googled. When you ...

5 Departments of Your Company That Need a Content Strategy

As many of the nearly 20,000 attendees at HubSpot’s annual INBOUND event would probably attest, a major highlight of this year’s event was Michelle Obama’s powerful keynote address. A close ...

How To Write Email Newsletters That People Actually Want To Read

A few weeks ago, the CEO of GMB Fitness, Andy Fossett, looked out at a crowd of marketers and said, “Don’t. ever. blast. your. list.” We all know this. But Andy’s eyes said what we were all ...

14 of the Stupidest Cover Letter Mistakes to Avoid

Most job seekers’ cover letters are merely an introduction. An accurate overview of experience highlights and a way to request to be moved forward based on your qualifications. And then ...

14 of the Best Advertising and Marketing Campaigns of All Time

I’ve always been a little leery of proclaiming anything “the best.” I never declared anyone my best friend as a kid because I was afraid my other friends might assume I thought less ...